When to use the sales funnel feature and the blog feature
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SleepPRO™ gives you two ways to build your online presence: blogs and sales funnels. Here is when to use each.
Use a blog for
- Publishing regularly. Articles on topics such as sleep regressions or bedtime routines keep parents coming back.
- SEO. Regular articles help you show up in Google when parents search for help.
- Sharing what you know. A blog shows your expertise and builds trust.
See the guides in the Blog category.
Use a sales funnel for
- Selling. Funnels guide parents step by step to booking or buying.
- Landing pages for a specific campaign, such as a free nap guide.
- Simple websites with up to about 5 pages.
Funnels are built to convert, and are quick to create without technical skills. See the guides in the Sales funnels category.
Many sleep consultants use both: a blog to be found and build trust, and funnels to turn readers into clients.
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